resolved
Google Analytics
analytics.google.com/analytics/web/#/p{property-id}/reports/intelligenthome
landed in 38msBookSlash for Google Analytics · Marketing
b/ga.
Reports, exploration, conversions.
GA4 URLs encode property ID, account ID, and report parameters — guaranteed to break across teammates. BookSlash gives the standing reports, the explore view, and the admin section each a flat name marketing types.
ga
other shortcuts you might save
b/gab/reportsb/exploreb/conversions
Suggested slug patterns
Steal these. They work for most teams.
Battle-tested shortcut conventions for Google Analytics, with notes on why each one survives the URL changes that break personal bookmarks.
- b/ga
GA4 home.
Universal entry point for marketing analytics.
https://analytics.google.com/analytics/web/#/p{property-id}/reports/intelligenthome - b/reports
Standard reports library.
Marketing reviews weekly.
https://analytics.google.com/analytics/web/#/p{property-id}/reports - b/explore
Exploration / Analysis Hub.
Analysts reach it daily; the URL is buried.
https://analytics.google.com/analytics/web/#/p{property-id}/explorer - b/conversions
Conversions / events report.
Marketing and growth review weekly.
https://analytics.google.com/analytics/web/#/p{property-id}/admin/events - b/ga-admin
Admin section.
Marketing ops reaches it for property management.
https://analytics.google.com/analytics/web/#/p{property-id}/admin/account - b/realtime
Real-time report.
Marketing checks it during launches and sends.
https://analytics.google.com/analytics/web/#/p{property-id}/reports/realtime
Common workflows
Three patterns that pay back in week one.
01
Weekly traffic review
Marketing reaches b/reports + b/conversions every Monday. Two slugs replace a five-minute sidebar tour.
02
Launch-day monitoring
b/realtime lands the marketing team on the live traffic view during launches. The slug carries through every campaign.
03
Custom analysis
b/explore is the analyst entry point for ad-hoc analysis. Pairs with b/reports for the standing review surface.
With and without
Same Google Analytics. Different team experience.
Without shortcuts
Each marketer has private GA4 bookmarks per property. Cross-team handoffs require 200-character URLs. New marketers take a week to find the explore view.
With BookSlash
b/ga, b/reports, b/explore, b/conversions, b/ga-admin, b/realtime. Six slugs cover GA4 for marketing, growth, and ops.
Related integrations
Pair Google Analytics with one of these.
Frequently asked
BookSlash + Google Analytics
Namespace per property: b/ga-marketing, b/ga-app, b/ga-blog.
GA Universal is sunset. For legacy reports, namespace: b/ga-ua. Most teams have migrated.
No — querying happens in GA4 or via the GA4 API.
Yes. Namespace: b/gsc for Search Console, b/ga for Analytics.
Start with one team. Roll out when it sticks.
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